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2005 Strategy Consultants has been named by Trans-Tech Inc - and its regional and international affiliates - as its public relations agent in the region. From today, Strategy takes up responsibility for communications and business development functions and will also represent Sanshing Trading Company Limited, Kobe, Japan and IKC Industries Limited, Osaka, Japan.

British Trade Week 2001


For the first time in twenty five years, a British Trade Week was held in Barbados. Scheduled for Monday 19 to Sunday 25, March 2001, it was a collaborative effort between the British High Commission and several private sector companies. The week, with the theme "British Business in Barbados" was conceptualized by the Commercial Section of the British High Commission (BHC), to increase the volume and visibility of British goods and services in Barbados. A Management Team, comprising BHC and private sector personnel, worked hard to create a package of events that should interest members of the local business community and the wider public. The major event during the "British Trade Week" was a three-day exhibition at the Sherbourne Conference Centre, which featured a wide variety of British goods and services available from the UK. Mr C. Tony Blackman Supervisor - Sales and Marketing Food and Consumer Division of T Geddes Grant with Staff.

The first day was a "trade day" for visiting British businessmen to meet their local counterparts, with the second and third days dedicated to the family. A big attraction was a special feature sponsored by Virgin Atlantic Airways which saw a section of Sherbourne transformed into an exciting "visit to Britain experience." Other business-oriented activities included a panel discussion on e-commerce, a one-day construction seminar and a business luncheon. Another highlight of the week was the official handing over of new fire vehicles and equipment supplied by the UK firm Angloco Ltd. of Batley, Yorkshire, to the Barbados Government and the Barbados Fire Service. The vehicles and equipment worth 2.4 million pounds are already on the island. There was of course, a fun and relaxing element to the week's events in the form of a cricket match at the BET grounds, a golf tournament at the Barbados Golf Club and an "Elegant English Evening" at the Colony Club Hotel. Strategy Consultants members of the British Trade Week management committee were responsible devising the logo, publishing the booklet, co-coordinating advertisements in the media. It also represented the management committee on live radio programmes.
 


Attorney-General Mr. Simmons and High Commissioner
His Excellency Mr. Gordon Baker at hand over of firefighting equipment and vehicles by Angloco Ltd.
of Batley, Yorkshire, England.

Mr C. Tony Blackman Supervisor -
Sales and Marketing Food and Consumer
Division of T Geddes Grant with Staff.

   


Bin it, Barbados - March 28th 2001
October 29th 2000 -- Bin IT !

A FIRST CHOICE ENVIRONMENTAL SOLUTIONS
Today The City of Bridgetown sees the launch of "Bin IT", Barbados part of a well planned and co-ordinated island wide waste reduction program between Choice Environmental Solutions and The Sanitation Service Authority. "Bin IT" Barbados, is launched on Wednesday 28th March, 2001 at 10am in Independence Square, Bridgetown. The launch takes place with the unveiling of the City's first Concrete Litter Receptacle. The attractive "Bin IT" receptacle made of concrete, has a metallic hinged top and facilitates the capacity to hold 29 gallons of garbage. What makes this bin so unique is its' added feature; hidden inside is a germ-fighter rigid liner adding to its sanitation and tenacity. The bin has been made in Barbados by Choices' team of skilled craftsmen. Hence, Choice has placed a substantial amount of resources into the project. Its sister company is carrying out production, which is currently on schedule.

Each day Barbados collects 600 tonnes of garbage consisting of paper, plastic, glass, ferrous and non-ferrous cans and aerosols. Under the Collection and Disposal of Refuse Regulation 1975, refuse containers with a volume greater than 29 US galleons are hazardous. Around the island oil drums/plastic drums are used which hold 55 US gallons. These drums are heavy to lift have jagged edges and emit deadly toxins if set on fire causing major problems for refuse crews and fire-fighters. To solve this problem plastic refuse sacks were implemented. However, the use of plastic sacks have the disadvantage of being torn into by animals causing refuse to litter the area. In order to alleviate the problem of torn refuse sacks littering the streets, underground bins were introduced but they have proved awkward to lift by refuse crews because they are set below ground level. Hence, "Bin IT!" Barbados, has been launched to focus on the problems of waste management in Barbados. It seeks to work with educational institutions, sanitation and environmentally conscious social partners. The project has been launched to eliminate the use of oil drums and solve the problem of rodents tearing the plastic bags, by placing them in a robust, safe, sanitary and attractive litter receptacle. Plans also include a campaign to positively change the public image of refuse workers.

Choice Environmental Solutions, Managing Director, Mr. Rodney Smith said, "We will work with the Sanitation Service Authority on a coordinated plan of regular crews to empty the receptacles as well as play our part in the maintenance and sanitation of the bins. As well as assist in changing the public image of refuse workers through public relations resources." he added. Strategy Consultants' Ms. Sandra Corbin, the projects Public Relations and Marketing Consultant, said, " As Barbadians enjoy a greater standard of living, using more packaged food/snacks will become a way of life. It is vital for our health and health of future generations that we dispose of litter in a safe and effective manner."

The words "Bin IT" Barbados derives from the trademark name for the new Choice Environmental Solutions concrete bins initiative. The "Bin IT" Barbados project is one of Barbados' first island wide "source", waste reduction program. This new concrete Bin concept is the result of several years experience with the local market which has allowed us to deliver the aesthetic and technical standards for our street-side litter bins. This will provide a vision of the future, which will revolutionize the look of the streets of Barbados. The Bin it Barbados, bin is set to revolutionize the appearance of the streets of Barbados in keeping with future trends of the infrastructual development to take place on the island. In his remarks on the impact of the introduction of the "Bin IT" Barbados, project Managing Director of Choice Publishing and Marketing, Mr. Rodney Smith said, "Since 1985, Choice Publishing and Marketing Company Limited has provided Barbados with safe and attractive, high quality litter receptacles. Concrete litter receptacles are the only way to ensure safe, and effective waste management. This new concrete bin concept is the result of several years experience with the local market which has allowed Choice to deliver the aesthetic and technical standards for our street-side litter bins."

Bin it, Barbados is a complete litter management programme, which assists companies, non-profit organisations and government departments to find the perfect advertising medium. Thus creating a sustainable environmental programme in Barbados by encouraging the community to work together. This incorporates corporate Barbados as well as the wider community. Choices' Managing Director Mr Rodney Smith explained the significance of corporate Barbados commitment to assisting the environment. He said, "Companies especially those whose products add significantly to street refuse should accept that they now have a real and urgent need to take responsibility to contribute a small but vital percentage of their profits towards providing litter receptacles where individuals would have the opportunity to act in a more responsible way".

Choices' also have plans to share its vision with the next generation through an extensive educational awareness campaign. Guests at the launch include: Senator Tyrone Barker from the Ministry of Finance on behalf of Rawle Eastmond, JP., MP., Minister of Environment, Mr. Stanton Alleyne, Deputy Manager - Sanitation Service Authority, Berger Paints General Manager - Mr Jimmy Douglas, Arawak Cement Plant Marketing Manager - Mr Trevor Ifill, Ms. Sandra Prescod, Project Manager - Sewerage and Solid Waste, Barbados National Bank Manager Mr L Braithwaite and The Commissioner of Police - Mr Grantley Watson.

In his comments about the collaboration Deputy Manager, Sanitation Service Authority, Mr. Stanton Alleyne said ,"Bin it, Barbados is the beginning of an excellent litter management programme. It is reliable and sustainable not only in Bridgetown but all over the country. It is welcome in places where people congregate such as Oystins and Holetown. The SSA lends its support to the Choice initiative by ensuring that the bins are cleaned on a regular basis." Berger Paints General Manager, Mr Jimmy Douglas said that he felt that the project went a long way to "solving the problems of litter management" on the Island, and that "BIN it Barbados follows our position on protecting the environment, it encourages the community to dispose of litter properly. Berger Paints fully endorses the project and we would encourage corporate Barbados to support the project."

Arawak Cement Plant Marketing Manager Mr Trevor Ifill explained why Arawak decided to get involved with the initiative. He said, "Arawak confesses to a significant interest in the environment and has been in the forefront of civic mindedness for some time, in regards to this initiative Choice Environmental Solutions and the responding social partners with a commitment to sustainable litter control have caught the attention of Arawak Cement Plant and its distributors."

The nationwide initiative was given full support by Minister for the Environment, Mr. Rawle C. Eastmond, JP., MP.," He said, " In my view this project is a laudable one and will definitely go a long way towards improving Barbados' environment and lifting our country's general ambience." "I therefore take particular pride in commending this private sector venture which, I appreciate will go a long way towards greening and cleaning Barbados.", he added.
The attractive "Bin IT" litter receptacle is made of concrete
with a hinged top it has a capacity to hold 29 gallons of
garbage. It is fortified with a germ-fighting rigid plastic
liner. The liner does not emit the deadly toxins and
smoke if set on fire. Made in Barbados.
The "Bin IT!" Barbados project concrete litter receptacle situated in Fairchild Street Bridgetown. Donated to the (people of Barbados or City of Bridgetown) by Mr. Rodney Smith, Managing Director - Choice Publishing and Marketing Company Limited, accepted by Senator Tyrone Barker from the Ministry of Finance on behalf of Rawle Eastmond JP. MP., Minister of Environment.
In attendance Ms. Sandra G. Corbin, Managing Director - Strategy Consultants - Public Relations and Marketing and looking on: Mr. Stanton Alleyne, Deputy Manager - Sanitation Service Authority, Berger Paints General Manager - Mr Jimmy Douglas, Arawak Cement Plant Marketing Manager - Mr Trevor Ifill, Ms. Sandra Prescod, Project Manager - Sewerage and Solid Waste, Barbados National Bank Manager Mr L Braithwaite.
Senator Tyrone Barker from the Ministry of Finance on behalf of Rawle Eastmond, JP., MP., Minister of Environment doing his bit to keep Barbados tidy by placing litter in the Bin-It, Barbados litter receptacle.

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 Mullins, St Peter
Barbados, W. I.
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